Privacy policy

Privacy Policy


Your privacy is important to us. To better protect your privacy, this privacy policy describes how we collect, process, and use the data we gather regarding your behavior on our website.

We also draw your attention to the choices you can make about how your information is collected and used. To make this notice easy to find, we make it available on our website and at any point where personally identifiable information might be requested.


What is Personal Data?

Personal data refers to any kind of information that can be associated with you to some extent. When you use this website, we collect and process various such pieces of information. This happens, for instance, during general content access or when you do any of the following:

  • Purchase a product from our webshop
  • Sign up for our newsletter
  • Contact us through a contact form


Why Do We Collect Personal Data?

We only collect personal data that you voluntarily provide on our website or for which you otherwise give your consent. We collect personal data for the following purposes:

  • To send you marketing material you’ve already consented to
  • To provide information about products/services you previously purchased from us
  • To contact you after you filled out our “contact us” form
  • To provide additional details if you registered for an event
  • To process job applications
  • To manage invoices, order confirmations, license details, etc.


Which Personal Data Do We Collect?

To the extent you give explicit consent and enter the information yourself, we process the following types of personal data:

  • Contact details such as name, email address, phone number, etc.
  • Employment information, e.g., job title
  • User data like username, passwords, login details, and security questions
  • Your credit card details
  • Details from your web browser, e.g., IP addresses, browser type, and language
  • Information from third-party networks, e.g., Facebook


How Do We Collect Personal Data?

We gather your personal data through our website and third-party software. We collect your personal data through forms on our website and by using cookies to gather data about your behavior. Cookies are small text files containing a string of characters that uniquely identifies a browser. Most browsers are initially set up to accept cookies. However, you can reset your browser to refuse all cookies or to indicate when a cookie is being sent. To learn more about cookies and how they operate, please visit

Apart from the personal data we collect through our website, we use various third-party software to gather data on this website. Here we’ve described the different types of third-party software used on our website:


  • Google Analytics: Google Analytics gives us insight into your behavior on our website, collecting data via cookies. These cookies collect information about your use of our site, including your IP address for tracking purposes. We also use Google Analytics for marketing, so you may experience dynamic ads after visiting our site.MailChimp: We use the email program MailChimp to send newsletters and offers to our customers. Through MailChimp, we gather email addresses, IP addresses, and timestamps to send relevant newsletters.

    Facebook Pixels: We use Facebook pixels to improve our ads for visitors who have visited the website and have a Facebook profile. Through Facebook pixels, we gather data about your behavior on our site.

    ePay: We use the ePay payment gateway on this website. ePay is a Danish payment gateway focused on high security, and they constantly monitor their systems and always have a backup system in place. Card data and all money-related communication are automatically encrypted. Your personal data is shared with ePay when you place an order on our site.

    Information about your use of this site, which ads you receive, possibly click on, geographic location, IP address, etc., is shared with third parties to the extent you give explicit consent and enter the data yourself.


How Long Do We Store Personal Data on the Website?

Your personal data is stored as long as necessary. Meaning, once your data is no longer relevant to us, it will be securely deleted. We may process your data for statistical purposes, but in such cases, your data will always be anonymized.


How Can You Access the Personal Data We Collect About You?

You have the right to be informed about the personal details we process about you. You can also object at any time to your information being used if it’s no longer necessary for us to keep your data. Below we’ve specified how you can do this:


Access and Correction of Personal Data:

You always have the option to request a copy of the personal data we have about you. If you discover errors or outdated information, you can also ask for corrections. If you no longer wish for us to store your personal data, you have the right to request your data’s deletion. However, this is only possible if it’s no longer necessary for us to keep your data.


Right to Opt-Out of Marketing Communication:

If you no longer wish to receive email marketing from us, you have the right to withdraw your consent. Note that this type of communication doesn’t cover administrative messages like order confirmations, emails related to account settings—including password changes—and notifications thereof.


How Do We Secure Your Personal Data?

We handle your data with care. We commit to preventing disclosure, unauthorized access, or alternative data processing that may expose you to risks of discrimination, identity theft, financial loss, or damage to reputation. We are continuously revising our security procedures and considering new security technologies and methods.


This website and this privacy policy are owned and published by:

Company: WP Nordic ApS
Address: Hermodsvej 5b
Postal Code: 8230 Aabyhøj
Phone: 70 60 56 02

If you wish to complain about our processing of your personal data, this can be done to the Data Inspectorate at the address Borgergade 28,5., 1300 Copenhagen, phone 33 19 32 00, email:

WP Nordic