Tips & guides

Pros and cons of using WooCommerce to create your online store

WooCommerce is a very popular way to create an online store. It fits perfectly with WordPress websites and allows you to set up and customize your online store to fit your needs and your products. In this article we will discuss the pros and cons of using WooCommerce to run your online store.

Pros

Plugin for WordPress

WooCommerce is a plugin for WordPress websites. This means it works perfectly with your WordPress site, making it simple and easy for you navigate between the two. If you are already familiar with WordPress then WooCommerce will not be a problem for you.

Consistency through the process

The WooCommerce plugin works across all parts of your site. This makes it easy for you to have consistency through the whole shopping process and create a more coherent shopping experience for your customers.

Customization

When using WooCommerce you have full creative freedom. You can make your website look just like you want it to. If you want to code the entire thing yourself or use already existing themes and change them to fit what you want, then you can do just that. The only limit is what you can imagine!

Compatible with any level of programming skill

WooCommerce allows you to do as much or as little programming as you can. Allowing you to both set the site up all on your own or through the ‘no coding customization’ guide.

Pricing

With WooCommerce the only thing you have to pay is the hosting and domain fees. Other than that there is nothing that you are required to pay for if you don’t want to. Some plugins might have a cost, but for most there are free and paid for versions available. So you are in control of how much you want to spend on your site.

 

Cons

More for you to setup yourself

You are the one in charge of the design and the features of the site , so everything is ultimately up to you. This doesn’t mean that there isn’t help to find, both themes and plugins are a great way to help yourself on the way, but you are the one that needs to ensure that they work together in the end.

Can end up as a patchwork

WooCommerce has a lot of different plugins available and not all of them are necessarily made to work perfectly together. This can lead to you having to go in and make sure that they don’t end up working against each other. This can be avoided by being mindful and picky when choosing the plugins for your site and if one doesn’t work there is usually another version that might.

Can require research

With the many different plugins it can be difficult to find the specific one that is just right for you. This can lead to a lot of research for the different plugins or the basis coding skills it might need to fully incorporate them onto your site. Unlimited choices does mean you need to set time aside to find what you want.

Support is not as extensive as other services

Other eCommerce options, like Shopify or BigCommerce, tend to have more extensive support functions. This doesn’t mean that you can’t get help if you need it, but it does require a bit more knowledge about your problems and might not be as immediate a response as with others. It is, however, very easy to google your way to the solutions since you are probably not the only one who has those problems.

Can have a steep learning curve

WooCommerce might not the most beginner friendly option out there, even with the many guides to its features. It can take a little time to fully understand how it works, but once you do you won’t have as many problems and have more control over what you can do with your site in the end.

In conclusion, choosing WooCommerce for your online store lets you set up a store that looks and works like you want it to. It is important to think about how much time and effort you want to put into your site and how much creative freedom you want over your site when deciding whether or not to choose WooCommerce for your site.

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